| Consultant |
Dale |
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1. Type of business, number of employees and how long the client has been on the program
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Gecko Groundworks is a landscape and garden supplies business based just outside Ballarat and services a wide regional area with their services. The business provides a town planning design service, garden maintenance, paving, rock work... anything to do with your outdoor area, Gecko can take care of it. Their experienced team members are the key to the success of the business and now has a combination of full and part time team members. We have been working with FKM Global for just over 12 months. |
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2. Business history and situation from FKM Global
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- Gecko realised that it had the potential to improve its operation, but was unsure of how to achieve this
- There were some roadblocks in the business that required improved systems and processes to effectively improve the business
- There were minimal systems and processes in the business
- Gecko had previously engaged a company to do a 'business plan' however the business required implementation assistance not ideas generation
- There was a lack of accountability across all areas of the business
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3. Owner’s history and frustration
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Shani was frustrated with several areas in his business;
- Structure
- Roles & Responsibilities
- Communication
- Accountability of team
- Systems & processes or lack thereof
- Sales processes and to tidy up their marketing activities
- Tracking and measuring of results was non existent
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| 4. The main business drivers in choosing FKM Global |
Gecko Groundworks needed assistance with the implementation of a number of systems and processes in the business. To date attempts to do this had failed. The potential to take the business to the next level was there, we just needed the guidance to get us to where we wanted to go. |
| 5. The business owner’s expectations of the FKM Global |
Get us into shape and help us remove the frustrations in the business... make a few extra dollars also |
| 6. Business performance before commencing with FKM Global |
Organised chaos, out of control to a point and definitely needed to focus on the critical success areas of the business. |
| 7. Key strategies deployed by the business |
- Measurement of results in a number of key areas
- Roles and responsibilities developed and implemented
- Quotations systems and follow-up processes developed and implemented
- 1300 4 GECKO phoneword
- Team analysed for behavioural profiles and discussed amongst the team
- Regular team meetings
- Budgets for sales, expenses & profit implemented into the business
- Team more accountable for their actions and imputing significantly to the business development
- Time management, project managements tools developed
- Cost management tools implemented
- Hold business owner accountable for actioning the key tasks within the business
- Not accepting mediocrity in the business
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| 8. Business performance as a result of the strategies deployed |
While there have been times where the business has been under extreme pressure, the sales and profit performance for the business have improved by 30% with this increased focus on the key areas. |
| 9. Top 2 outcomes from the Business Owner’s perspective |
1. Customer satisfaction dur to improved response times to quotation requests
2. Development and implementation of a quote management system that has seen the conversion rate increase by 40%
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| 10. The effect and outcome of the program on the owner’s vision? |
I can see the light at the end of the tunnel and there are a number of other business opportunities that I want to pursue in the near future. |
| 11. The single most important reason for having FKM Global. |
FKM Global helps to keep us focussed and also makes us realise what we need to do to make our business successful. |
| Other relevant information… |
None |
